All The Best EOFY Sales To Shop Now: Hot Offers In Fashion, Beauty, Fitness, Tech, Home + More

Whether you’re in need of a new season wardrobe update, lusting after the latest fitness tech or wanting to upgrade your beauty bag, you’ll find everything you’re after in the end of the financial year (EOFY) sales at completely bargainous prices.

Below, find your guide to all the best EOFY sales. Oh, and be sure to bookmark this page and keep checking in – we’ll be continuing to update it with all the hottest new deals!


Nude Lucy

Australian-designed fashion label Nude Lucy is taking a further 25% off already reduced sale items. Scoop up a range of new threads including puffers, loungewear, dresses, and more.

Our sale pick: Some cosy winter warmers like this Nude Lucy Topher Longline Puffer.

Shop now: Nude Lucy Topher Longline Puffer, $96 (was $160)

The Iconic

From party heels to workday bags, weekend wear, and event dresses, The Iconic has pretty much everything you want and you’ll find it in the online store’s mega EOFY sale. Plus, The Iconic is offering ‘spend and save’ deals on heaps of items.

Our sale pick: Difficult to choose but we can’t go past a chic pair of slides like Alias ​​Mae’s Solaris.

Shop now: Alias ​​Mae Solaris, $120 (was $199.95)


Whether you’re already a convert to period pants and you’re wanting to stock up, or you’re branching out and trying them for the first time, you’ll find something you’ll love in Modibodi’s sale.

Our sale pick: We’re all about the cheerful shade of this cute-but-practical pair of period pants.

Shop now: Modibodi Sensual Hi-Waist Bikini, $25.65 (was $28.50)


Need some new event outfits or a 9-to-5 wardrobe update? You can save up to 50% off styles right now in Sheike’s EOFY sale.

Our sale pick: Sample this season’s major ‘shaket’ trend with Sheike’s denim take on the trend for just $59!

Shop now: Sheike Denim Utility Shacket, $59 (was $119.99)


Luxury designer reseller Cosette’s sale features an incredible array of bags at 30-60% off plus the brand is offering free delivery for a limited time only. Plus, all purchases from Cosette come with an authenticity-guaranteed policy.

Our sale pick: While it might be on the splurgier side, Gucci’s Horsebit 1955 Mini Top Handle Bag is an investment piece that will be loved for many years to come.

Shop now: Gucci Horsebit 1955 Mini Top Handle Bag ($2,194, was $3,050)

Bras n Things

Knicker or pajama drawer in need of some love? Bras n Things’ EOFY sale has come at the perfect time then and you’ll be excited to know, it’s MAJOR. Shop an incredible variety of lingerie, sleepwear, accessories plus loads more.

Our sale pick: The snuggle-worthy Bras n Things Unwind Fluffy Shorts.

Shop now: Bras n Things Unwind Fluffy Shorts, $15 (was $39.99)


Rebel Sport

Rebel Sport’s EOFY sale has plenty of offers that both fitness buffs and weekend warriors will love. Snap up big reductions on runners, gym gear, workout tools and equipment, and heaps more.

Our sale pick: Our shoe rack is *always* in need of new additions and these peachy Asics GT 2000 10 Womens Running Shoes couldn’t be cuter.

Shop now: Asics GT 2000 10 Womens Running Shoes, $139.99 (was $219.99)


The North Face

The North Face is offering crazy deals on their much-loved range of jackets and outdoor gear (plus loads of other stuff).

Our pick: With winter upon us, we’re frothing over this ultra-cosy The North Face Women’s Hydrenalite™ Down Hoodie.

Shop now: The North Face Women’s Hydrenalite™ Down Hoodie, $259 (was $350)

Lorna Jane


I Love Linen

In need of new bedding, sheet sets or PJs? I Love Linen is taking up to 30% off storewide with discounts across all categories including manchester, fashion, and more.

Our sale pick: We can’t wait to snuggle up with this adorable I Love Linen Sandalwood Gingham Sheet Set.

Shop now: I Love Linen Sandalwood Gingham Sheet Set, $251.25 (was $335)


The EOFY sale at Adairs has loads of goodies at excellent prices including luxury bedlinen, bedding, furniture, storage, homewares, kids gear, and nursery must-haves.

Our sale pick: Loving this season’s rattan homewares trend? Us too and we’re eyeing off this heavily reduced Home Republic Bahama Rattan Bedhead Honey Half Moon, $179.99 (was $299.99) for the queen with other sizes available too.

Shop now: Home Republic Queen Bahama Rattan Bedhead Honey Half Moon, $179.99 (was $299.99)



There’s an enormous range of deals up for grabs in MYER’s EOFY sale. Find a huge variety of products including 3o-40% off a selected range of handbags and wallets, 30% off selected women’s activewear by brands including Calvin Klein, Adidas, and Champion, and 30-40% off selected women’s coats, knitwear, jackets , and sweat tops.

Our sale picks: Anything from the ultra-stylish Delonghi range but particularly these bright numbers. Just imagine enjoying breakfast each morning in the company of these two!

Shop now: Delonghi Icona Capitals Rome Kettle Orange, $74 (was $139)
Shop now: Delonghi Icona Capitals Rome 4 Slice Toaster Orange, $109 (was $169)


Sheridan’s EOFY offers are always a favorite amongst seasoned bargain hunters and this year’s sale is looking the goods. Now is your chance to make your bathroom feel like a spa with the brand’s famous fluffy towels and transform your bed with high-end hotel-quality linens. Lush!

Our sale pick: Anything from Sheridan’s Supersoft Luxury Towel Collection… all we can say is, IYKYK.

Shop now: Sheridan Supersoft Luxury Towel Collection, from $17.49


Bing Lee

Bing Lee’s EOFY sale features a tonne of tech goodies including fitness trackers, TVs, Dyson vacuums, washing machines, coffee makers, and more.

Our sale pick: We’re loving the sleek lines of the Fitbit Luxe (Lunar White/Soft Gold) and thinking about how nicely it would go not just with our active gear but everything else, too!

Shop now: Fitbit Luxe (Lunar White/Soft Gold), $149 (was $199.95)

The Good Guys

The Good Guys’ EOFY sale is well worth hitting up this year with stacks of tech and electronics bargains on offer. Also, if you’re wanting to maximize your tax return with the purchase of a new laptop or phone, now’s the perfect time.

Our sale pick: Failing miserable at your New Year’s reso to stop buying coffees every day? Us too, but we’re going to turn over a new leaf by enlisting the help of a snazzy new coffee machine like this Breville The Barista Express Stainless Steel.


Adore Beauty


Beloved Australian-owned beauty brand Esmi is taking 30% off site wide.

Our sale pick: Esmi’s Dry Skin Rescue, a complete inside-out routine to beat dehydrated winter skin.

Shop now: Esmi’s Dry Skin Rescue, $189, (was $239)


Beauty lovers, you’ll love this one. You can nab some newness for your beauty stash in Sephora’s sale which features selected products at up to 50% off.

Our sale pick: We’re grabbing cult-fave beauty brand Youth to the People’s Get Up And Glow Skincare Set.

Shop now: Youth to the People’s Get Up And Glow Skincare Set, $30.80 (was $44)


When is EOFY?

Traditionally, EOFY sales have begun on 1 June and ended on 30 June to coincide with Australia’s end of financial year. Generally speaking, you’ll likely find the best deals pop up towards the end of the month.

Why do EOFY sales happen?

The main reason EOFY sales take place is so that brand’s can sell last season’s stock and make way for new products before the new financial year.

What deals and products can I nab in the EOFY sales?

Pretty much anything! Whether you’re after a new laptop, camera, workout gear, skincare, pet accessories, kitchen appliances or even larger home goods like mattresses or dishwashers, you’ll probably find a good deal in the EOFY sales.

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