Kasey Sanders owns Afro Brazilian Martial Arts and Fitness LLC in Long Branch.
When did you decide you wanted to be an entrepreneur?
Since I was a young child, I always dreamed of growing my own business and sharing it with others.
Why did you start this business?
To share the wonders of the Capoeira’s Afro Brazilian culture with the community.
Were there any challenges that made you think twice about striking out on your own?
Not being a native Brazilian created some challenges in my starting the business.
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If you could do it again, what would you do differently?
Nothing. I enjoyed the process of learning.
What’s the best business advice you have ever received?
Be genuine with people.
What personality trait helps you the most?
Humor and working with people, both kids and adults.
What’s the hardest part of the job?
Dealing with advertising.
Teaching my classes and being in my element.
What surprised you the most about running the business?
How the community helped out with my opening and offering my services to them.
Describe your most unusual customer, job or work experience.
Dealing with people who believe what I do is easy.
How would you like the business to grow and change?
I would like to get more exposure to the kids’ programs that we offer, especially the toddlers through teens. I also want to expand to other areas in Monmouth County and the world.
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In one sentence, tell us why customers should go there.
Anything you look for in an activity you can find in our academy.
What do you love about the community where your business is located?
It’s within walking distance for some and a short drive from other local areas, such as Monmouth University and Brookdale.
When you leave work, do you leave the office behind, or are you always in contact?
I am available usually through social media or emails that I check frequently and I return any phone calls or information requests.
What do you do in your off time?
I make instruments and spend time with the people I love.
When you leave the business behind some day, what will you do?
Focus on Brazilian music genres and choreography as well as the artistry behind the culture in painting and instrument making.
Small Business Spotlight runs Mondays. If you’re a small-business owner in Monmouth and Ocean counties interested in taking part in this Q&A, contact business producer Dennis P. Carmody at firstname.lastname@example.org.
AFRO BRAZILIAN MARTIAL ARTS AND FITNESS LLC (CAPOEIRA SOL NASCENTE USA)
Describe your business: I teach the Afro Brazilian art of capoeira, a dance-like martial art created in the 1500s by African slaves in Brazil. It encompasses music, dance, martial arts, artistry, acrobatics and a strong cultural and social connection.
Owner: Kasey Sanders (aka Contramestre Baiano)
Location: 10 Pearl St., Long Branch
Hours: 5:30 to 8:30 pm, Mondays, Tuesdays and Thursdays